The Wolf Cut Is the Biggest Hair Trend at Paris Couture Week 2024

Publish date: 0001-01-01

I’ve had the same haircut for approximately, well, my entire life. Save a questionable lob haircut in middle school, it’s been all long layers and face-framing pieces. Yet, when Paris Couture Week rolls around every year, I feel compelled to reevaluate every hair choice I’ve made. Should I get French girl bangs? Shall I master a twisted chignon? This year, my nagging question is a bit more dramatic: Do I need a wolf cut to look like a chic Parisian?

While the past week certainly demonstrated a spike in shorter styles (think: pixie cuts, bixies, and bobs), cool-girl wolf cut chops reminiscent of the ‘70s certainly made their presence known in street style.

For the uninitiated, “a wolf cut is an edgy style, cut in short, shaggy layers, and combined with full, layered curtain bangs,” explains Rogerio Cavalcante, stylist and owner of The Second Floor Salon. Wolf cuts come in several breeds: I spotted shorter, summer-inspired wolf cuts on the menswear circuit, pink and red wolf cuts en route to shows like Schiaparelli and Balenciaga, and longer, shaggier styles ideal for the wolf cut novice (like me).

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The cut initially rose to popularity last fall, particularly among Gen Z, but its second life this summer shouldn’t come as too much of a surprise. It’s low maintenance by nature and coincides with a versatility that aligns with any length, texture, or personality. “This trend embodies a young, care-free energy—it’s a vibe when you’re not taking yourself too seriously,” Cavalcante adds. “It’s also an androgynous look that’s very popular right now.”

To feel inspired by the many wolf cut variations Paris Couture Week had to offer—and score some free styling advice from Cavalcante—scroll ahead.

The Bob-Length Wolf Cut at Paris Couture Week

If you go for a super-short wolf cut, there's an obvious benefit: it looks good with essentially zero styling. “Just add some products with your hands and let it air dry or blow dry it,” says Cavalcante. “I like a hair mousse because it is ideal for creating cool, casual waves and curls as it adds volume and hold without leaving the hair feeling stiff.”

Kerastase Mousse Bouffante Volumizing Hair Mousse

Bumble and bumble Don't Blow It Fine Hair Air Dry Styler

The Shaggy Wolf Cut at Paris Couture Week

“The wolf cut can vary from super short to long hair, but I prefer it when it's done on mid-length or short hair,” Cavalcante says. This particular example merges a chin-length bob with some subtle shag for a cut that is ideal for summer.

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T3 Featherweight Stylemax Hair Dryer

The Beginner-Friendly Wolf Cut at Paris Couture Week

If you’re contemplating a wolf cut, but aren’t quite sure if you’re ready for a big chop, ease into the experience. Styling will be a bit more labor-intensive with a longer wolf cut, but the grunge aesthetic can remain. “You can use a round brush and blow dryer, rotating the brush inwards when drying hair to show off the layers and create the shaggy look people like,” says Cavalcante. “Add some salt spray for texture, and you will be ready to go.”

Bondi Boost Volumizing Sea Salt Texture Spray

Color Wow Style on Steroids Color-Safe Texture Spray

The Boldest Wolf Cut at Paris Couture Week

If you really want to make a statement, get a wolf cut—and dye your hair a fun color. Pinky peach tones are trending right now and look flattering across skin tones.

Maria Nila Colour Refresh

Madison Reed Radiant Hair Color Kit

The Textured Wolf Cut at Paris Couture Week

“Most hair types and textures can pull off this style, but it's important to consider the specific characteristics of each,” explains Cavalcante. “For coily hair, you’ll have a different effect, one with more flow and shorter layers to complement the natural hair texture.” Make sure you use a humidity-fighting curl cream for best results.

Ouai Curl Cream With North Bondi Fragrance

Curlsmith Weightless Air Dry Curly Hair Cream